Job Description
COMMUNICATIONS & MARKETING SPECIALIST, Computing and Data Sciences
Category
Charles River Campus –> Professional
Job Location
BOSTON, MA, United States
Tracking Code
26500994030226
Posted Date
2/26/2026
Salary Grade
Grade 48
Expected Hiring Range Minimum
$7,200.00
Expected Hiring Range Maximum
$82,000.00
The salary of the finalist selected for this role will be set based on a variety of factors, including but not limited to
departmental budgets, qualifications, experience, education, licenses, specialty, training and internal pay comparison. The above hiring
range represents the University’s good faith and reasonable estimate of the range of possible compensation at the time of posting.
Position Type
Full-Time/Regular
Position Summary
The Digital Communications & Marketing
Specialist will plan and execute digital communications and integrated marketing campaigns that maximize the visibility of impactful
research, vibrant academic experiences for students, and building of community at CDS. Responsibilities include managing graphic design,
website content, social media channels, email marketing, and other digital tools to promote and provide information about the unit and
engage prospective students, families, and other key audiences. The successful candidate will be creative and results-driven, combining
strong digital media and marketing skills with an interest in higher education in general and in computing, data science, and AI
technologies and applications.
Key Responsibilities
- Develop and execute comprehensive digital marketing
strategies to raise CDS’s visibility and reputation across prospective/current students, alumni, employers, and other stakeholders;
coordinate with Admissions, Advancement, and MarCom. - Lead communications, content marketing, editorial, social media, and digital
efforts for undergraduate, professional master’s (online/residential), and doctoral programs. - Serve as primary website
administrator: manage CDS websites (site mapping, development, content creation), ensure accessibility and alignment with marketing goals,
and maintain news posts and email communications. - Create and design multimedia content and graphics for websites, social media,
email campaigns, digital ads, print collateral, event materials, and video screens using tools including WordPress, Canva, Figma, and Adobe
Creative Suite. - Oversee social media strategy and execution-produce and post engaging multimedia content, grow followings, and
analyze performance; coordinate email marketing campaigns with segmentation and analytics. - Supervise and develop student employees,
part-time staff, freelancers, and agencies: assign work, provide feedback, approve hours, and maintain process documentation. - Maintain communications collateral (presentations, mailing lists, photo/video archives, brand assets) and ensure all materials meet
university standards and marketing objectives.
Required Skills
Required Skills
- Bachelor’s
degree in marketing, communications, graphic design, or a related field. - 3-5 year’s experience in digital marketing, preferably in
higher education or a comparable sector. - Strong skills in graphic design software (e.g., Canva, Adobe Creative Suite – Photoshop,
Illustrator, InDesign). - Proficient with website content management systems (e.g., WordPress) and basic HTML/CSS knowledge a
plus. - Experience managing social media platforms (Facebook, Instagram, Twitter, LinkedIn, TikTok) and paid social media
advertising. - Familiarity with email marketing platforms (e.g., Mailchimp, Constant Contact).
- Ability to analyze marketing
data and generate actionable insights. - Highly organized with the ability to manage multiple projects and deadlines effectively;
excellent written and verbal communication skills.
A cover letter is required for
consideration.
We are an equal opportunity employer, and all qualified applicants will receive consideration for
employment without regard to race, color, natural or protective hairstyle, religion, sex, age, national origin, physical or mental
disability, sexual orientation, gender identity, genetic information, military service, pregnancy or pregnancy-related condition, or because
of marital, parental, or veteran status. We are a VEVRAA Federal Contractor.
Required Skills
Job Location:
BOSTON, MA
Position Type: Full-Time/Regular
Salary Grade: $7,200.00-$82,000.00
To apply, visit https://jobs.silkroad.com/BU/External/jobs/316414
jeid-583e3fb5dadca642b1576044659dcbc2
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