Web and Digital Communications Specialist

Division: College of Agriculture

Department: Dean of Ag, Human, Natural Sciences

Number of hours per week: 37.5

Months per year: Fiscal (12 months)

Campus: Main Campus

Position Number: 120115

Advertised Salary:
Commensurate with education and experience

Pay Basis: Monthly

Job
Description

Tennessee State University College of Agriculture invites applications for the position of
Web and Digital Communications Specialist.
The Web and Digital Communications Specialist plays a
central role in shaping the Tennessee State
University TSUAg of Agriculture’s (TSUAg) online presence and brand identity, along with
supporting TSUAg’s broader communications strategy by contributing content for social media, newsletters, photography, and video
storytelling.

This position is responsible for creating, updating, and managing the TSU.Ag website to ensure it
remains accurate,
engaging, user-friendly, and reflective of the College’s mission.
This role blends technical expertise with creativity, making it ideal
for a communications
professional who thrives in both digital and multimedia environments.

Essential Duties &
Responsibilities:

Website Management

• Oversee the design, functionality, and daily updates of
  the TSUAg website, ensuring accurate, accessible, and engaging content.
• Collaborate with faculty, staff, and administration to keep
  web pages current and aligned with
  TSUAg priorities.
• Monitor site performance, analytics, and SEO to improve visibility and user
  experience.
• Ensure compliance with accessibility standards and University brand/style guidelines.

Content
Creation & Communications

• Write and edit web, social, and newsletter content tailored to target
  audiences.
• Capture and edit photography and video to highlight TSUAg events, faculty research, and student success
  stories.
• Assist with press releases, features, and marketing collateral as needed.

Social Media & Digital
Engagement

• Support TSUAg social media accounts with engaging posts, campaigns, and multimedia.
• Monitor
  analytics and audience trends to refine strategies and grow engagement.

Collaboration &
Support

• Serve as a communications resource to faculty and staff, helping translate academic programs and events into
  compelling digital stories.
• Provide basic training and support to TSUAg units contributing to the website or communications
  platforms.
• Coordinate with University communications and IT units to ensure consistency across
  platforms.

Additional Duties & Responsibilities

• Assist with event coverage through live
  posting, photography, or video.
• Maintain a digital asset library (photos, graphics, video clips, and templates).
• Perform
  other communications-related duties as assigned.

Minimum Qualifications

Minimum Education,
Experience, Knowledge, Skills & Abilities
* Bachelor’s degree in communications, marketing, web design, English, journalism, or
a related
field (or equivalent professional experience).
* Strong writing, editing, and proofreading skills.
* Experience with
photography, videography, and multimedia editing tools (e.g., Adobe Creative
Suite, Canva, Final Cut, or similar).
* Working
knowledge of social media platforms, strategies, and analytics.
* Familiarity with SEO, accessibility, and web best practices.
*
Strong organizational skills and ability to manage multiple projects and deadlines.
* Excellent interpersonal and communication skills
with the ability to collaborate across diverse
teams.
Preferred Qualifications
* Experience in higher education
communications or a related environment.
* Knowledge of front-end web design and basic web design principles.
* Experience with
digital marketing tools (Google Analytics, email platforms, scheduling
software).

Special Instructions to
Applicants

Employment is contingent upon successfully completing a criminal background check as mandated by Tennessee
State University.

Official transcripts for positions which require a post-secondary undergraduate degree, advanced
degree and/or certification must be presented upon hire.

An unofficial transcript may be attached in the “Transcript”
section.

You will be required to provide names and contact information for three references during your application to
the posting. If you are the recommended candidate for the position, our online hiring system will automatically generate solicitation for
these letters using contact information you provided.

Close Date: 03/03/2026

Benefits

Tennessee State University offers eligible employees a competitive benefits package that includes
annual leave (vacation), sick leave, medical, dental, vision, life insurance, retirement, flexible benefits plans and
more.

Quick Link: https://jobs.tnstate.edu/postings/10037

Minimum References Required: 2